My daughter had a homework assignment that was a quote from an article by Anita Roddick. The task was to identify which were the ‘persuasive’ words and which were ‘emotive’ words. I read the article and got excited by the text – and so got my daughter to see on the internet – RAN, Anita Roddick and then youtube videos of RAN. Along the way we explored the meaning of the word ‘grassroots’. I said to her that I worked at the grassroots level, and that her mother had worked for years as a designer for grassroots organizations. I was impressed that school education – which I dont usually think very much about – was raising consciousness and potentially making kids into activists. This was good.
I then naturally turned my mind to other groups of students – uni students – do they get this sensitization? And we wrong in expecting them to come into uni with a conscience? I am putting the links we looked at today here – and hope its useful.
Video about RAN: http://www.youtube.com/watch?v=2xPkB9gm3Ec&feature=channel
Kids “changing the world”: http://www.youtube.com/watch?v=oROsbaxWH0M&feature=related
Kids and technology: http://www.youtube.com/watch?v=_A-ZVCjfWf8&feature=related Our
Mission and History | Rainforest Action Network
Rainforest Action Network campaigns for the forests, their inhabitants and the natural systems that sustain life by transforming the global marketplace through education, grassroots organizing, and non-violent direct action.
Welcome to AnitaRoddick.com by Anita Roddick, founder of The Body Shop.
I have spent a great deal of time in Brazil, often dealing directly with the struggles of Amazonian Indians struggling to protect their rainforest from poachers and their way of life from disease and discrimination. But for such a beautiful nation, Brazil’s ills aren’t isolated in the trees. On the streets of Brazil’s cities, dozens of children die violently every week, hundreds more are savagely beaten, and thousands live in squalor, neglect, and persecution on the streets.
