If you run a blog you are bound to be interested in how well your blog is doing. So I have a hit count of about 300-ish. Day before yesterday it was 408. Now you get the idea – I do check blog stats – I am a slave to them. My whole self worth varies day by day based upon what the blog stat says.
So you will see me moseying about trying to get a sense of something or the other that deals with number of visits, hits or feeds. Today I found myself at a site that was talking about Alexa (what was I doing here?) – and if this obsession is something you share with me you can take a look. This is all about how do you get to place where you can start having ads in your blog or site.
The verdict was I cant – the Alexa ranking for my blog is 4 million. Which is normal. But curiously my web site (http://Soumitri.com) comes in at 14,000. And my Blip TV channel comes in at 2,219. This channel is the most neglected of all my web-things and its so popular. Should I stop writing into the blog and start making more AV and film presentations?
What is the Alexa Rank?
Put simply, the Alexa Rank is a ranking system which bases its ranking schema on the level of traffic each website receives from the number of people who visit a website with the Alexa toolbar installed.
See Alexa’s definition of the Alexa Traffic Rank:
The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis.
The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users)
Why would you want to increase your Alexa rank?
Webmasters, advertisers and ad networks use your blog’s Alexa rank as a gauge to determine the worth of a link on your website. If you depend on link or site selling as a form of monetization you’ll definitely want to increase your Alexa rank, because it’ll increase your bargaining power when it comes to ad pricing.
ReviewMe, Text Link Ads and Sponsored Reviews are just three of the networks which base your ad selling strength on Alexa Ranks.